Question

Scenario: Using the same organization and the lemonade drink from the Week 4 Learning Team assignment, develop an analysis for the bank. The bank will be using this information to make their final decision on how, and if, to fund your company's new and unique lemonade. Through your research, you have found that the bank you will be presenting to is favorable of socially-conscience companies that support local charitable endeavors.

Develop a minimum 350- to 525-word analysis that include the following:Examine any ethical or moral issues you may encounter while developing and utilizing the various forms of sales promotion.

Answer 1

Sales promotion is an important step in gaining an advantage edge in a competitive market, and thus, should be conducted by any business that aims to be successful.

Explanation:

Coupons.

Coupons are a type of advancement technique that our lemonade items can utilize. Coupons help to a great deal in manufacturing client database because buyers love to use coupons to purchase new or most loved items. They are viewed as select offers as opposed to value or rebate decrease to buyers. Therefore, this technique will be very useful in advertising our item.

Samples.

Sampling means obtaining opinions from various people so as to find out more about the product. Hence, by giving out sample items, customer criticism is invited with respect to the lemonade. Testing another item helps customers to regularly give careful consideration about what they love about the new lemonade, thereby contrasting the item with that of a contender. This technique gives a chance to familiarize ourselves with the objective market and finding solutions to enhance the item to surpass customer desires, giving us an aggressive edge in the market.