Question

Think of a situation that you may have experienced, witnessed, or heard about where the unethical side of Marketing was displayed. In a 2-3 paragraph response tell about it and tell us why it was unethical.

Answer 1

Yes I have experienced an unethical situation in marketing activities of one of the company but I am really sorry that I wouldn't be able to tell the name of that organization.Actually the unethical part of the activities was that the organization was doing marketing by not caring the feelings of people living in those areas.Actually the marketing was being done by forcing the persons to purchase the products of the organization.This is not a good behavior by the organization because one cannot put pressure on anybody to purchase anything.

Actually the organization was facing many problems and challenges internally therefore the organization was doing the activities in wrong manner.It is seen that sometimes the organizations face many problems internally which have an effect on the workings also.This is quite common but the consumers don't like such a behavior of the organization where the pressure is being put on them to purchase the products of the organization.

Thus when such type of unexpected and unethical activities kept going on in the areas where the organization did marketing of their products then it really created a very bad impression of the organization and the profitablity of the organization got affected in a negative manner.