Question

What is a current event that is in marketing and related to one or more of the topics listed below- promotion, advertising, different types of advertising, sales promotion, direct marketing, direct marketing as it relates to social media. Please feel free to use as many of the topics and expand in any way as long as it has to do with marketing and somewhat within the topics given. thanks!

Answer 1

Now a days , Digital marketing is trending by the corporations. It is not only changing the pattern of investment in advertising related activities but also offering remote customers. Internet and related advertising programs helps in utilizing social media marketing mix. Some important tools in social media marketing are options to run campaigns, like , share , comments and referral opportunities.

Social media platforms help in achieving marketing mix objectives as well as segmentation, targeting and positioning of a particular brand. For example, P& G has been involved in social media marketing and preferred to attract customers familiar with internet surfing. It has attracted millions of online customers by offering them free samples of products. It has owned web page names as rewardme . Customers can choose free sachets and also gets personalized discounts offered to them via email.